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Website Analysis

Uncover the digital footprint of who you’re doing business with

Baselayer scans a business’s online presence to help you verify legitimacy, predict intent, and catch synthetic risk before it onboards.

Trusted by 2,200+ industry-leading financial institutions

Fake domains are everywhere. But most KYB systems ignore digital presence entirely, creating risk blind spots and manual backlogs.

with baselayer you can
Verify legitimacy with digital web signals

Stop relying on customer input to find the right website

Baselayer’s unique web presence review finds websites and social media presence without additional inputs.

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The interface is clean, the matching is accurate, and most importantly, it gives us confidence.

Spot digital red flags instantly

Flag parked domains, bounced contact addresses, and metadata issues that signal spoofing or inactivity.

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Stop synthetic business applications at the source

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Identify newly registered or inactive domains, often a giveaway for fake or temporary entities.

Match officers and addresses automatically

Match

AI-driven scraping matches officers and entity details with 30–40% higher accuracy than manual review.

Review less. Decide faster.

Baselayer condenses thousands of signals, from traffic to content and metadata, into an actionable legitimacy score.

two businesses with nearly matching domains, one fraudulent

Catch subtle signs of fraud

Surface suspicious site structures, mismatched SSL certificates, or copied templates across known fraud networks.

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higher match rates VS manual website reviews

Turn signals into smarter decisions

Product Managers

Eliminate bottlenecks by embedding fast, reliable risk checks directly into your onboarding and decisioning flows.

Credit & Underwriting Teams

Improve early-stage decisioning with richer data, clearer risk signals, and dynamic scores that go beyond credit files.

Risk & Fraud Teams

Spot identity anomalies, velocity patterns, and coordinated fraud attempts before they escalate — all in real time.

Compliance Teams

Strengthen regulatory coverage with structured, auditable signals from verified sources and always-fresh data.

Built for confident approvals

Baselayer connects fragmented data and applies AI to help you act early, and with more confidence.

Identity network

Tap into a cross-platform network to detect emerging fraud trends before they spread.

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Data sources

Bring public, proprietary, and partner sources together to strengthen every check with real-time insights.

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AI agents

Let Baselayer's AI agents put monotonous work on autopilot with unparalleled accuracy and scalability.

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Fraud consortium

Verified fraud intelligence from across the market, shared by top financial institutions and risk teams.

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Have questions? Find answers.

  • Baselayer Website Analysis is an automation tool that helps you verify business legitimacy by analyzing a company’s web presence including domain age, metadata, and traffic patterns. You can flag fake, inactive, or suspicious websites automatically without manual checks.

  • For e-commerce and newer businesses, a website is often the strongest proof they’re real and operating. Baselayer turns web data into structured insights so you can verify legitimacy, catch fraud, and approve trusted applicants faster.

  • Baselayer checks domain registration, site age, traffic, SSL status, email validity, and social media links. We match officers and addresses submitted in the application against what’s listed on the website to verify consistency. We also flag risks like parked pages or suspicious redirects. These automated checks go beyond what humans typically catch and ensure a consistent, reliable review every time.

  • If a business has a real website, Baselayer will find it. Our models outperform manual review by 30–40% on officer and address matches, catching spoofed domains, copied templates, and mismatched contact info.

  • You’ll get a detailed risk summary with signals like weak metadata or unusual domain activity. You can auto-flag suspicious cases for review or route them through enhanced verification checks based on your workflow.

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